Where are the Double-Digit Gains? Ask the Soccer Moms

Michael Robinson

Friday, August 18, 2023

A friend of mine once penned a unique rock song.

It didn't top any mainstream charts. But "Minivan Mama" did a good job of summing up the joys of the suburban mom — taking her kids to soccer practice, running errands, etc.

That song was written during the height of the minivan sales boom. Of course, that was 20 years ago. These days, minivans have largely been replaced by three-rowed sport utility vehicles ("SUVs").

Sales of these SUVs are on the rise. Auto experts at Edmunds say these vehicles accounted for 26% of sales through May of this year, a 30% increase from five years ago. And it explains why most car makers are now planning seven-passenger electric SUVs.

This could open the floodgates for overall electric vehicle ("EV") sales. And today, I'll reveal how to get into this sector before it happens.

Only the Beginning

EVs are already a fast-growing market. According to Market Research Future, the sector will reach $957 billion by the end of the decade. That compares to $206 billion as of 2022.

But the issuance of family-friendly eSUVs could accelerate this market's timeline.

Granted, we've got a ways to go. Right now, there's only one seven-passenger eSUV on the market — the Mercedes EQS, coming in at a whopping $105,000.

But this year, Kia and General Motors (GM) plan to debut eSUVs. And Ford, Hyundai, and Toyota are all planning similar full-size models...

And they have a surprising hook to market these vehicles to families...

Space to Grow

That hook involves an eSUV's roomy interior. It turns out, this could be a big selling point.

You see, eSUVs don't need big gas-powered engines. So that leaves more room on the inside of the car. This added interior space could appeal to families and overcome some concerns about needing to recharge the vehicles every 300 miles or so.

As I see it, the emerging eSUV sector is part of a two-pronged approach to stimulate sales of what I call the "new energy" economy — something I've mentioned before.

This term refers to the increasing push toward energy alternatives. And a big part of this push involves widespread EV adoption.

The Biden administration has earmarked $51 billion to build a nationwide network of EV charging stations. Meanwhile, industry and government organizations have pledged $210 billion to build out EV charging and other EV-related infrastructure systems.

Then there are companies like Tesla (TSLA). Recently, several of this company's competitors forged deals to use Tesla's network of charging stations. This is important because Tesla operates the nation's largest network of superchargers.

Bottom line: EVs will continue to hit the streets. And while some investors may look toward a company like Tesla for potential profits...

I'm focused on a supply firm that can profit from the entire sector's success.

A Lot of Irons in the Fire

The company I'm referring to is a key partner for several carmakers. The list includes Ford, BMW, Nissan, Tesla, and Rivian.

Furthermore, this company boasts key experience in designing and producing EV charging equipment.

The thing is, its potential extends far beyond the EV industry. This company has more than 50 years of experience setting up production lines and factories across multiple sectors.

In healthcare, for instance, it's the world's largest manufacturing-solutions provider. It works with the biggest medical brands and medical-device makers to design, test, and produce advanced-medical implants and surgical tools.

Then there's high-tech electronics manufacturing, the source of nearly half of this company's sales. It develops 5G wireless components and parts for solar panels, networking equipment, and smartphones.

Up 40% Since January

I actually mentioned this company way back at the start of the new year. Since then, it's up 39%, compared to just a 12% jump in the S&P 500.

This company recently topped Wall Street's earnings forecast. And over the past three years, it's averaged per-share profit growth of 47%.

Even cutting that figure in half would result in earnings doubling — and presumably, stock prices shortly after — in about three years.

Be sure to become a "Pro" subscriber to learn more about this exciting company. And check out my full investment prospectus on it — a report that lays out your path to double-digit profits — available only through Digital Fortunes.

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Tags: electric-vehicles esuv

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